Tuesday, 27 March 2018

2B Assessment and DIRT Sheet - Film, Radio and Video Games




2B assessment Film, Radio, Video Games DIRT sheet
Grade A
Grade B
Grade C
Grade D
Grade E
Grade U
17-20
14-16
11-13
7-10
6
0-5

Q1 Explain the impact of evolving digital media on film production, distribution and exhibition. Refer to Jungle Book 1967 and Jungle Book 2016 to support your answer (20)
(In this question compare and contrast the two productions, the way they were marketed and the different ways audiences can access them).
Level
Mark Scheme Film
Explanation/Analysis/Argument, Examples and Terminology
Mark
3
A comprehensive demonstration of knowledge and understanding of the Film industry.
● Comprehensive, detailed and accurate knowledge and understanding of the
Film industry.
● Clear and precise and balanced explanation of the impact of evolving digital
technology on the production, distribution and exhibition of film.
● Answer is supported by detailed and accurate reference to The Jungle Book
(1967) and The Jungle Book (2016)
14-20
2
An adequate demonstration of knowledge and understanding of the Film industry.
● Generally accurate explanation of the impact of evolving digital technology on
the production, distribution and exhibition of film.
● Answer is supported by generally accurate reference to The Jungle Book
(1967) and The Jungle Book (2016)
7-13
1
A minimal demonstration of knowledge and understanding of the Film industry.
● knowledge and understanding of the Film industry is minimal.
● Explanation of the impact of evolving digital technology on the production,
distribution and exhibition of film. Answer may only focus on production,
distribution or exhibition.
● Reference to The Jungle Book (1967) and The Jungle Book (2016) is minimal
and inaccurate
1-6
0
No response or no response worthy of credit
0

Q2 ‘The BBC Radio 1 Breakfast show depends as much upon marketing and distribution to a specific audience as it does upon good production processes.’ To what extent would you agree with this statement (20)
(Focus on the ways the breakfast show has tried to appeal to its audience, all the new things Cooper has introduced and the BBC remit for good production processes).
Level
Mark Scheme Radio
Explanation/Analysis/Argument, Examples and Terminology
Mark
3
A comprehensive demonstration of
● knowledge and understanding of Radio 1 industry/audiences practise
● evidence and examples from Radio 1 Breakfast show
distribution or exhibition.
● terminology relevant and accurate
14-20
2
An adequate demonstration of:
● knowledge and understanding of Radio 1 industry/audiences practise
● evidence and examples from Radio 1 Breakfast show
distribution or exhibition.
● terminology, mostly accurate
7-13
1
A minimal demonstration of
● knowledge and understanding of Radio 1 industry/audiences practise
● evidence and examples from Radio 1 Breakfast show
distribution or exhibition.
● terminology, some inaccuracies
1-6
0
No response or no response worthy of credit
0

Q3 How does media ownership have an impact on the successful distribution of Minecraft. (20)
(Define media ownership, discuss video games and quickly narrow to Minecraft. Different owners. how this has developed the game and how it is marketed and accessed by fans.)

Level
Mark Scheme Video Games
Explanation/Analysis/Argument, Examples and Terminology
Mark
3
An comprehensive demonstration of
● knowledge and understanding of video games industry ownership/audiences practise
● evidence and examples from Minecraft distribution and exhibition.
● terminology, relevant and accurate
14-20
2
An adequate demonstration of
● knowledge and understanding of video games industry ownership/audiences practise
● evidence and examples from Minecraft distribution and exhibition.
● terminology, mostly relevant and accurate
7-13
1
A minimal demonstration of
● knowledge and understanding of video games industry ownership/audiences practise
● evidence and examples from Minecraft distribution and exhibition.
● terminology, some inaccuracies
1-6
0
No response or no response worthy of credit
0


Identify a strength or strengths in your assessment:
Film – I think that one of my strengths was about how the films were marketed, and how they approached the target audience. As I knew a lot about these parts and had extra detail.
Radio – My strength for the radio essay was how I wrote about how they advertise the show, as I used some facts and statistics to back it up.
Video Games – The strength for the video games essay was writing about the platforms the game is available on and about the revenue that the game makes.



What are the areas you need to improve?
Film – I could add more on production and distribution, as this would make it more in depth. But also, don’t add too much as it should be short and concise.  
Radio – If I add more about audience, ways to access the show and ben coopers plan it would add extra information which would be worth more marks.
Video Games – I need to be more specific, for example, look at how it was marketed since it was created and make sure the facts are right.



What do you need to focus on for your next assessment?
Be more in depth for each question, more specific facts and information, however don’t write too much as I only have 20 minutes to answer each question in the exam – short and concise. Check over my notes to make sure that all my facts and statistics are right.










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